Mix method analysis for analyzing user behavior on logistic company mobile pocket software

The present study emphasizes mixed-method analysis, integrating the partial least square structural equation model (PLS-SEM) and customer journey for mobile pocket office improvement in logistic XYZ company. extension of unified theory acceptance use technology (UTAUT 2) by incorporating perceived risk (PR), personal innovativeness (PI), trust (TR) variables are used. sample this consisted 243 res­pondents. Based on results PLS-SEM two eleven tested hypotheses were determined to be rejected. In application usage, proposed effectively explained 85.7 per cent influence beha­vioral intention (BI) 72.1 behavior (UB). mapping (CJM) investigation's findings show that fluctuations field generally brought a lot data entry, sluggish internet connections, overworked operations. company may acquire sugges­tions knowledge developing further applications due inquiry.